????兩家關注中國市場的新聞博客表示,中國(世界第一大手機市場)第二大運營商中國聯通(China Unicom)已通過政府審批,將于本月開始發售iPhone 4S。(新聞鏈接見此,鏈接1、鏈接2)。 ????不過,一位未透露姓名的中國聯通“內部人士”向新浪科技(Sina Tech)透露,該審批針對的是iPhone 4,與iPhone 4S并沒有關系。(鏈接見此) ????大中華區——包括香港、中國大陸和臺灣是蘋果(Apple)增長最快的市場。自2010年以來,這個地區得銷售額增幅已達270%。這在很大程度上得益于中國不斷壯大的中產階級,他們對iPhone的需求似乎不可遏制。 ????上個月,蘋果開始在香港預售iPhone 4S,不過所有產品在10分鐘內被一掃而空(鏈接見此)。一周后,iPhone 4S開始正式銷售,為了維持排隊秩序,甚至出動了防暴警察。無數黃牛將iPhone 4S掃蕩一空,然后轉手在內地市場高價出售。 ????譯者:項航 |
????China Unicom (CHU), the second largest carrier in the world's largest mobile phone market, received a government permit this week to begin selling the iPhone 4S on mainland China this month, according to two Chinese-based news outlets (see here and here). ????However a third source, citing a report by unnamed China Unicom "insiders" to Sina Tech, says the permit issued was for the iPhone 4, not the 4S. See here. ????Greater China -- which Apple (AAPL) defines as Hong Kong, mainland China and Taiwan -- is the company's fastest-growing market, with sales up 270% since 2010, thanks in large part to the seemingly unquenchable appetite for iPhones among China's growing middle class. ????When Apple began taking pre-orders the iPhone 4S in Hong Kong last month, they sold out in 10 minutes (see here). A week later, when the phone went on sale, riot police had to be called in to control the line-cutters and scalpers snapping up iPhones for re-sale at steep mark-ups on the mainland. |
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