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????一年一度的《財富》（Fortune）美國500強榜單是根據(jù)當(dāng)年營業(yè)總收入對美國企業(yè)進(jìn)行排名的。《財富》美國500強與蘋果公司（Apple）結(jié)緣始于1983年，當(dāng)年蘋果公司以排名411位首次進(jìn)入該榜單。 ????眾所周知，一度遭蘋果放逐的史蒂夫?喬布斯于1997年重返蘋果公司；當(dāng)時，蘋果公司業(yè)績每況愈下。但是人們往往忘了蘋果公司業(yè)績下滑了多么漫長的一段歲月，而喬布斯又花費了多少年的心血才扭轉(zhuǎn)了公司的頹勢。在上圖中，尼古拉斯?拉普向我們清晰地展示了這一過程。 ????如今，蘋果公司重回《財富》美國500強前100行列，高居第35位，而喬布斯卻已經(jīng)永遠(yuǎn)地告別了蘋果。 ????譯者：李淑玉/汪皓 |
????The annual Fortune 500 list, which ranks U.S. companies by their gross revenue, has been tracking Apple (AAPL) since 1983, when it showed up at No. 411. ????Everybody knows that Apple was in a downward slide when Steve Jobs returned from exile in 1997. What we tend to forget -- and what Nicolas Rapp's chart above makes clear -- is how long that slide continued, and how many years it took Jobs to turn the company around. ????When he died, Apple was once again a Fortune 100 company, ranked at No. 35. |
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