全美新冠肺炎確診病例激增的事實(shí)似乎還無法給美國民眾帶來足夠觸動(dòng),消費(fèi)者數(shù)據(jù)科學(xué)公司Dunnhumby的一項(xiàng)最新研究顯示,許多美國人似乎已經(jīng)喪失了抵抗新冠病毒的信心。
調(diào)查發(fā)現(xiàn),美國消費(fèi)者對新冠肺炎疫情的憂心程度遠(yuǎn)超以往,但“抗疫”舉措?yún)s進(jìn)一步減少。
Dunnhumby的北美總裁格蘭特?斯蒂德曼在一份新聞稿中表示:“(民眾對疫情的)擔(dān)憂已經(jīng)卷土重來。”
Dunnhumby的“擔(dān)憂指數(shù)”顯示,美國民眾對新冠病毒的焦慮程度已經(jīng)達(dá)到疫情爆發(fā)以來的最高水平,有32%的受訪者表示(對疫情)“非常擔(dān)心”
但該項(xiàng)調(diào)查也顯示,與今年3月相比,保持社交疏離、勤洗手和戴口罩的人數(shù)都有所下降。只有40%的受訪者表示自己支持關(guān)閉餐館、酒吧,而在3月,這一比例為69%。
該報(bào)告對21個(gè)國家的42,000多名受訪者進(jìn)行了調(diào)查,結(jié)果顯示,大多數(shù)國家的民眾對新冠病毒的憂心程度低于疫情爆發(fā)時(shí)的水平。但美國是一個(gè)例外,民眾對疫情的擔(dān)憂不降反增。
研究發(fā)現(xiàn),美國消費(fèi)者也在逐漸失去對相關(guān)機(jī)構(gòu)的信心。民眾對美國政府處理新冠疫情能力的信心空前低落,只有18%,較疫情爆發(fā)時(shí)下降了19個(gè)百分點(diǎn)。只有日本和西班牙的受訪者對本國政府應(yīng)對措施的評價(jià)比美國更低。
美國民眾對本國經(jīng)濟(jì)形勢的展望也較為悲觀,超過一半的受訪者認(rèn)為美國財(cái)政狀況堪憂,70%的受訪者認(rèn)為美國經(jīng)濟(jì)處于疲軟狀態(tài)。
Dunnhumby表示,這種情緒將導(dǎo)致消費(fèi)者假期支出減少:與去年相比,美國消費(fèi)者計(jì)劃在2020年假期減少25%%的食品支出、減少36%的禮品支出,更有10%的民眾表示自己將不會購買任何禮品。(財(cái)富中文網(wǎng))
譯者:梁宇
審校:夏林
全美新冠肺炎確診病例激增的事實(shí)似乎還無法給美國民眾帶來足夠觸動(dòng),消費(fèi)者數(shù)據(jù)科學(xué)公司Dunnhumby的一項(xiàng)最新研究顯示,許多美國人似乎已經(jīng)喪失了抵抗新冠病毒的信心。
調(diào)查發(fā)現(xiàn),美國消費(fèi)者對新冠肺炎疫情的憂心程度遠(yuǎn)超以往,但“抗疫”舉措?yún)s進(jìn)一步減少。
Dunnhumby的北美總裁格蘭特?斯蒂德曼在一份新聞稿中表示:“(民眾對疫情的)擔(dān)憂已經(jīng)卷土重來。”
Dunnhumby的“擔(dān)憂指數(shù)”顯示,美國民眾對新冠病毒的焦慮程度已經(jīng)達(dá)到疫情爆發(fā)以來的最高水平,有32%的受訪者表示(對疫情)“非常擔(dān)心”
但該項(xiàng)調(diào)查也顯示,與今年3月相比,保持社交疏離、勤洗手和戴口罩的人數(shù)都有所下降。只有40%的受訪者表示自己支持關(guān)閉餐館、酒吧,而在3月,這一比例為69%。
該報(bào)告對21個(gè)國家的42,000多名受訪者進(jìn)行了調(diào)查,結(jié)果顯示,大多數(shù)國家的民眾對新冠病毒的憂心程度低于疫情爆發(fā)時(shí)的水平。但美國是一個(gè)例外,民眾對疫情的擔(dān)憂不降反增。
研究發(fā)現(xiàn),美國消費(fèi)者也在逐漸失去對相關(guān)機(jī)構(gòu)的信心。民眾對美國政府處理新冠疫情能力的信心空前低落,只有18%,較疫情爆發(fā)時(shí)下降了19個(gè)百分點(diǎn)。只有日本和西班牙的受訪者對本國政府應(yīng)對措施的評價(jià)比美國更低。
美國民眾對本國經(jīng)濟(jì)形勢的展望也較為悲觀,超過一半的受訪者認(rèn)為美國財(cái)政狀況堪憂,70%的受訪者認(rèn)為美國經(jīng)濟(jì)處于疲軟狀態(tài)。
Dunnhumby表示,這種情緒將導(dǎo)致消費(fèi)者假期支出減少:與去年相比,美國消費(fèi)者計(jì)劃在2020年假期減少25%%的食品支出、減少36%的禮品支出,更有10%的民眾表示自己將不會購買任何禮品。(財(cái)富中文網(wǎng))
譯者:梁宇
審校:夏林
As if the skyrocketing number of COVID-19 cases across the U.S. wasn’t proof enough, a new study from consumer data science firm Dunnhumby seems to signal that many Americans have given up when it comes to the virus.
The survey found that U.S. consumers are more worried than ever about the pandemic but are doing less to combat the virus.
“Worry is back with a vengeance,” said Grant Steadman, president of North America for Dunnhumby, in a press release.
Dunnhumby’s “Worry Index” shows that Americans are at their highest level of anxiety about the virus since the pandemic started, with 32% of respondents saying they are “extremely worried about it.”
And yet the results also showed that fewer people in the U.S. are taking action to combat it. Social distancing, hand washing, and mask wearing are all down since March, according to the survey. Only 40% of respondents support restaurant and bar closings, versus 69% in March.
U.S. consumers are outliers when it comes to their increased concern. The report, which surveyed more than 42,000 respondents in 21 countries, showed that most nations’ worry levels are below those seen at the beginning of the pandemic.
Consumers in the U.S. are also losing confidence in institutions, the study found. Faith in the U.S. government’s ability to handle COVID-19 is at all-time low at 18%, down 19 points from the start of the pandemic. Only respondents in Japan and Spain offered lower assessments of their governments’ response.
Americans also have a grim outlook on their economic situation, with more more than half reporting that their finances are in poor shape and 70% saying the country’s economy is weak.
That will translate into lower holiday spending, Dunnhumby says: U.S. consumers plan on spending 25% less on holiday food and 36% less on gifts in 2020 compared with last year. In fact, 10% said they would not be buying any gifts at all.