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2005年的時候，我還在Salesforce公司工作，當時我完全想象不到，再有不到兩年，我就會創辦自己的公司了。以前我經常會想象，經營一份自己的事業會是什么樣。我從很年輕的時候就向往創業。晉身為Salesforce公司領導層，參與該公司創新歷程的經歷，令我更加堅定這一夢想。找到創業伙伴萊姆之后，我的信心又有了重大的提升。實話實說，我在經營企業的方方面面都學到了很多東西，但正是我開始創辦BrightEdge時面臨的環境，以及我們是如何走到今天這一步的歷程，教會了我幾個最重要的職業生涯經驗。我沒法僅僅選擇一條來說，以下是三條最重要的經驗。

永遠沒有“正確”的時機

在我正式創辦BrightEdge之前，我的大女兒剛剛出生。沒錯，她是在我辭職創業前出生的。你可以說我是個瘋子，但正是她的出生，促使我想要運用我的創造力去做一些更重要的事。但當時也有一些實際問題需要考慮——比如剛出生的女兒需要照顧。很多親友（包括我自己）都認為，剛生娃的時候并不是一個理想的創業時機。如果你毅然和合伙人擠在出租屋里，在餐桌上討論公司業務，你肯定會說時機選得太糟了。但時機就是這么回事——要承擔大的風險，就永遠沒有正確的時機。用生活壓力作借口非常容易，但如果你老這么做，就永遠不會成事。你的意志力、專注力和決斷力可能要比自己想象得大得多，它的作用要超過所謂的時機。

吃得苦中苦，方為人上人

或許有些時候，你就是想休息一陣子——這是一種自然的傾向。但在創業的過程中（甚至僅僅是為一家創業公司工作），你必須毫無保留的投入。2007年公司剛一成立，我就真切感受到了創業需要付出多少能量、心血和默默工作。我和萊姆當時需要決定怎樣為我們的目標客戶創建最好的產品，為此我們花了幾個月的時候檢索整個網絡——記住，是整個網絡。那是一項非常耗時和無聊的工作，但我們知道，它對公司未來的成功非常重要?，F在每到周六，我和萊姆仍然會繼續工作——只有我們兩個人，以確保我們始終都保持著同樣的目標。我是不是也想做其它事情呢？當然有時也想。不過如果公司的最終成功意味著我必須要做出某些犧牲，或者必須要付出額外的時間，那么我愿意做出這些犧牲。

樂于接受改變

十年前，我在Salesforce的工作是負責開發和管理產品。如今，我已經是一家公司的老板，而我們的主要目標是改變整個內容營銷行業。這段創業歷程并不是一個漸變式改變，而是一次突然的變化，就像人生中很多其它的重大變故一樣。如果我當時不冒險離開Salesforce去追逐一個興趣——而且這個興趣如今已經變成一種激情——那么我就永遠不會有今天的成就。所以我的最后一個建議是，當人生的那些劇變和離別到來的時候，歡迎它們。密切關注你的興趣在哪里，在感覺對的時候，勇于追逐它們。你不知道它們會把你帶到何方。（財富中文網）

譯者：樸成奎

審校：任文科

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When I worked at Salesforce back in 2005, I had no idea that in just two short years I’d be heading up my very own company. I often thought about what it would be like to run my own business; I enjoyed entrepreneurship from a young age, and being part of the innovation and leadership team at Salesforce only reinforced this dream. So I found an incredible co-founder, Lem, and took a major leap of faith. I’ll be honest: I’ve learned a lot about the different facets involved in running a company. But it was the circumstances at which I arrived at BrightEdge — and how we got to where we are today — that have taught me the biggest lessons about my career. Because there’s no way I can pick only one, here are the three most important:

There’s never a “right” time

Before I committed to starting BrightEdge, my oldest daughter was born. That’s right: before. Call me crazy, but it was her presence in the world that made me want to exercise my creativity and commit to doing something bigger. But, there were also some practical matters to consider — like having just had her. Many folks (including myself) will tell you that launching a company with a newborn at home isn’t exactly ideal timing. Throw in inviting your co-founder to move in with you while you run your business from your condo’s kitchen table, and you could say the timing was downright terrible. But that’s the thing with timing — it’s never the right time to take a big risk. It’s so easy to make excuses with what life throws your way, but if you always do that you’ll never get anything done. You have a lot more willpower, focus and determination in you than you probably realize, and that trumps timing any day.

To get ahead, you’ll have to work —hard

It’s a natural tendency — some days, you just want a break. But when it comes to starting a company (or even just working at one), you have to be ruthlessly committed. I learned firsthand how much energy, commitment and just plain hard work it takes when we first launched back in 2007. Lem and I were determining how to create the best product for our goals, and we spent several months indexing the entire web. All of it. It was time-consuming and tedious, but we knew it was essential for the future of our company. Now, Lem and I work Saturdays — just the two of us, to make sure we’re always tracking back to the same goals. Are there other things I’d rather be doing? Sure, sometimes. But if the ultimate success of my company means making some sacrifices and putting in extra time, then I’m willing to do that.

Be open to change

Ten years ago, I worked to develop and manage products at Salesforce. Today, I’m the head of a company where our chief goal is to change the content marketing industry. This wasn’t a gradual change, either; rather, it happened all at once, as many of life’s big changes do. I would never be where I am today if I didn’t take the risk of leaving Salesforce to chase an interest that has become a passion. So my last piece of advice would be to welcome those sharp turns and big departures as they come. Pay close attention to where your interests lie, and pursue them when it feels right. You never know where they might lead.