大嘴惹禍：6位炮轟顧客的高管
Claire Zillman
2013年11月15日
都說顧客就是上帝，是衣食父母。但是，本文介紹的六位公司高管卻公然對顧客出言不遜，結果惹禍上身。他們輕則招致批評，重則連累公司股價下挫，甚至因此丟了飯碗。
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????奇普?威爾森 ????周五，露露檸檬（Lululemon）創始人奇普?威爾森被迫道歉。原因是，他曾稱公司的部分客戶身材過于肥胖，不適合公司的品牌。他在接受彭博財經頻道（Bloomberg TV）采訪時說：“有些女人的身材根本不適合穿”公司100美元的瑜伽褲。后來，威爾森曾表示他對自己的行為造成的影響深感歉疚。可惜，他的道歉未能幫助這個品牌挽回公司股票今年早些時候以來因為透視瑜伽褲風波導致的股價大跌。 |
????Chip Wilson ????Lululemon (LULU) founder Chip Wilson was forced to apologize on Friday after he essentially called a segment of his customers too fat for the brand. "Some women's bodies just don't actually work" for the company's $100 yoga pants, he said during a Bloomberg TV interview. Later Wilson said that he was "sad for the repercussions" of his actions. The remarks certainly won't help the brand recover from its see-through-pants debacle and subsequent stock plunge from earlier this year. |
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