精品国产_亚洲人成在线高清,国产精品成人久久久久,国语自产偷拍精品视频偷拍

立即打開(kāi)
In logos we trust

In logos we trust

2009年04月28日

????By Scott Cendrowski

????Confidence in banks vanished this past year. But branding experts say logos are an easy way to start winning it back. Fortune enlisted Rick Barrack of design firm CBX to evaluate which Fortune 500 bank logos are sending the right message.

????Chase

????History: David Rockefeller introduced the octagon in 1960.

????What the logo says: The type is a strong statement of credibility and authority. The octagon is inviting: You're able to access everything the bank has to offer.

????Bank of America

????History: In 1999, BofA quilted together the American flag.

????What the logo says: The "flagscape" says security -- wrapping yourself in the fabric of America. It works well. The brighter blue provides approachability.

????Wells Fargo

????History: Its 1850s stagecoaches featured the same colors.

????What the logo says: The font captures that old-time Western spirit -- that's trustworthy. But red and yellow traditionally convey value, not quality.

????Citibank

????History: Citibank changed font and added the arc in 2000.

????What the logo says: This is schizophrenic: The red and blue says "America," the arc signals reaching across cultures, and the name reflects a city. Too much to analyze.

  • 熱讀文章
  • 熱門(mén)視頻
活動(dòng)
掃碼打開(kāi)財(cái)富Plus App

            主站蜘蛛池模板: 丹凤县| 佛冈县| 安化县| 兰坪| 望城县| 台湾省| 梁平县| 织金县| 云南省| 延津县| 铜陵市| 昌乐县| 凌海市| 菏泽市| 新乐市| 红原县| 墨脱县| 威宁| 平泉县| 宁武县| 开化县| 江山市| 梧州市| 东山县| 淮滨县| 崇阳县| 通化市| 邳州市| 阿克陶县| 鄯善县| 龙陵县| 溧水县| 麟游县| 抚松县| 白水县| 滦平县| 鄂伦春自治旗| 龙南县| 岳普湖县| 长治市| 塔河县|