精品国产_亚洲人成在线高清,国产精品成人久久久久,国语自产偷拍精品视频偷拍

立即打開(kāi)
In logos we trust

In logos we trust

2009年04月28日

????By Scott Cendrowski

????Confidence in banks vanished this past year. But branding experts say logos are an easy way to start winning it back. Fortune enlisted Rick Barrack of design firm CBX to evaluate which Fortune 500 bank logos are sending the right message.

????Chase

????History: David Rockefeller introduced the octagon in 1960.

????What the logo says: The type is a strong statement of credibility and authority. The octagon is inviting: You're able to access everything the bank has to offer.

????Bank of America

????History: In 1999, BofA quilted together the American flag.

????What the logo says: The "flagscape" says security -- wrapping yourself in the fabric of America. It works well. The brighter blue provides approachability.

????Wells Fargo

????History: Its 1850s stagecoaches featured the same colors.

????What the logo says: The font captures that old-time Western spirit -- that's trustworthy. But red and yellow traditionally convey value, not quality.

????Citibank

????History: Citibank changed font and added the arc in 2000.

????What the logo says: This is schizophrenic: The red and blue says "America," the arc signals reaching across cultures, and the name reflects a city. Too much to analyze.

  • 熱讀文章
  • 熱門(mén)視頻
活動(dòng)
掃碼打開(kāi)財(cái)富Plus App

            主站蜘蛛池模板: 娄烦县| 邵阳市| 锦屏县| 射洪县| 平陆县| 高雄市| 时尚| 呼图壁县| 通城县| 甘孜县| 祁东县| 夹江县| 贵溪市| 肇州县| 绥滨县| 合阳县| 武邑县| 吉隆县| 邵东县| 竹北市| 高尔夫| 赤水市| 苏州市| 天镇县| 雷州市| 怀远县| 宜兰市| 龙州县| 旅游| 洞头县| 神木县| 灵丘县| 金山区| 永嘉县| 北宁市| 秭归县| 弋阳县| 潍坊市| 曲靖市| 应用必备| 布拖县|