來源:ChangeWave
????人們原本預計從2012年開始,蘋果(Apple)在快速增長的平板電腦市場所占據的份額將開始流失。 ????如果將亞馬遜(Amazon)的Kindle Fire看作一部成熟的平板電腦,那么在個人市場,蘋果可能確實是在丟城失地。但對于企業市場而言,蘋果的優勢仍無人能動搖。 ????事實上,調研機構ChangeWave在今年2月(當時蘋果全新iPad尚未發布,iPad 2的價格也尚未下調)進行的一份調查就說明了這點。經過對1,604家企業IT用戶進行調查,ChangeWave發現超過五分之一(22%)的用戶計劃在未來3個月內購置平板電腦,而其中84%的用戶計劃購買蘋果iPad。這是ChangeWave迄今記錄的企業用戶iPad需求的最高值,比去年11月份的調查結果高出了7個百分點。 ????企業市場份額出現下降趨勢的公司似乎正在淪為這個市場的配角,這份名單包括三星(Samsung)、亞馬遜、惠普(HP)和華碩(Asus)等。 |
????This was supposed to be the year that Apple (AAPL) started losing market share in the rapidly growing tablet market. ????That may be happening among consumers, if you count the Amazon's (AMZN) Kindle Fire as a full-fledged tablet. But there's no sign of it happening in the enterprise. ????In fact, a ChangeWave survey of 1,604 business IT buyers conducted in February -- even before the new iPad was revealed and iPad 2's price was cut -- found that more than one in five (22%) planned to buy tablets for their users in the next three months, and that 84% planned to buy Apple iPads. That's the highest level of corporate iPad demand ever recorded in a ChangeWave survey, up 7 percentage points from November's survey. ????The list of companies whose corporate market shares appear to be headed south reads like a also-rans who's who, including Samsung, Amazon, HP and Asus. See chart below: ? |
????ChangeWave是451 Research集團的下屬機構。 ??? 譯者:項航 |
??? ChangeWave is a division of 451 Research. |
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