美國公司為何搬離灣區(qū)
兩家美國公司宣布新的總部地址。其中一家引發(fā)了一場全國范圍的競標(biāo)戰(zhàn),還伴隨著抗議活動。另一家則受到熱烈歡迎,收到了大量祝賀和慶祝。 第一家公司是亞馬遜(Amazon),今年早些時候別別扭扭地把第二總部“HQ2”搬到了長島市。第二家是沃克公司(Walker & Co.),這家針對有色人種的化妝品公司在被寶潔公司(Procter & Gamble)收購后,從舊金山灣區(qū)搬到了亞特蘭大。該公司的創(chuàng)始人特里斯坦·沃克表示,搬到南方的主要原因是希望與客戶更親近。 他并不孤單。2018年,工程和建筑公司柏克德(Bechtel)從舊金山搬到了弗吉尼亞州的萊斯頓。今年早些時候,藥品分銷巨頭麥克森(McKesson)將其總部從舊金山搬到了得克薩斯州的拉斯科利納斯。戶外服裝公司北面(the North Face)正在收拾行裝,準(zhǔn)備在2020年前從灣區(qū)搬到丹佛;此前,科羅拉多州向該公司提供了2700萬美元的稅收優(yōu)惠,鼓勵其搬遷。 由于舊金山灣區(qū)高昂的生活和運(yùn)營成本短期內(nèi)不太可能下降,我們可以期待在媒體上看到更多《我為什么離開舊金山》之類的帖子成為老生常談。(財(cái)富中文網(wǎng)) 本文另一版本登載于《財(cái)富》雜志2019年11月刊,標(biāo)題為《離開灣區(qū),不再回頭》。 譯者:Agatha |
Two U.S. companies announce a new headquarters. One sets off a countrywide bidding war, paired with protests. The other is welcomed with open arms, congratulated and celebrated. The first company, Amazon, botched its “HQ2” move to Long Island City earlier this year. The second is Walker & Co.—a beauty company for people of color—which moved from the Bay Area to Atlanta, following an acquisition by Procter & Gamble. Founder Tristan Walker cited a desire to be closer to his customers as the main reason for the move to the South. And he’s not alone. In 2018, engineering and construction firm Bechtel relocated from San Francisco to Reston, Va. Earlier this year, drug distribution giant McKesson moved its headquarters from San Francisco to Las Colinas, Texas. And outdoor clothing company the North Face is packing up its gear and moving from the Bay Area to Denver by 2020, after Colorado presented the company with $27 million in tax incentives to move. With the Bay Area’s high cost of living and operating unlikely to subside anytime soon, we can expect plenty more hackneyed “Why I Left San Francisco” Medium posts to come. A version of this article appears in the November 2019 issue of Fortune with the headline “Out of the Bay, Not Looking Back.” |