今年哪些公司最具吸引力?文科生和理科生看法有所不同
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什么因素會導致某家公司比其他公司更具吸引力?也許是工作環境——畢竟,沒有優秀的同事,何談優秀的工作?也許是優厚的待遇和福利,或休息室里有乒乓球桌的整潔辦公室。還可能因為這是加入一家在業內進行徹底革新的公司的好機會。 無論原因如何,雇主品牌公司Universum最新的《全球最受歡迎雇主》(World’s Most Attractive Employers)調查旨在揭示當今求職者最為青睞的公司。結果顯示,榜上有名的是一系列行業巨頭,其中許多現在就在Monster掛有招聘信息。 調查收集了商業和工程/信息技術專業超過100萬名求職學生的答案,得到了兩份前十的榜單,它們在某些方面有所出入,卻也有相似之處:這兩個專業的學生都最青睞谷歌,另外,軟件巨頭蘋果和微軟也都躋身這兩份榜單。 在商學院的學生看來,專業服務和金融業的巨頭們,擁有與科技公司不相上下的吸引力。安永在榜單中位列第三(僅次于谷歌和蘋果),隨后是高盛和普華永道。高盛是唯一在去年和今年都進入前十的金融公司,這表明他們是業內成功運用數字和社交媒體,在千禧一代維持強勢形象的為數不多的公司之一。 與此同時,工程和信息技術專業的學生給軟件業巨頭打出了最高分【索尼、三星和IBM位列前十】。不過科技公司尚未一統江山——位列第四的寶馬集團是入榜的幾家汽車公司中排名最高的。由于自動駕駛汽車的發展促進了科技和汽車業的合作,寶馬的上榜有著重大意義(寶馬計劃在2021年前生產自動駕駛汽車)。 以下是Universum根據工程/信息技術專業學生的評分得出的全球最具吸引力的10家公司: 1.谷歌 2. 微軟 3. 蘋果 4. 寶馬集團 6. 通用電氣 7. 英特爾 8. 西門子 9. 三星 10. 索尼 以及商學院學生心目中的全球最具吸引力的10家公司: 1. 谷歌 2. 蘋果 3. 安永 4. 高盛 5. 普華永道 6. 德勤 7. 微軟 8. 畢馬威 9. 歐萊雅集團 10. J.P.摩根 (財富中文網) 譯者:嚴匡正 |
What makes one company more attractive than another? Maybe it’s the work environment—after all, what’s a great job without great people? Maybe it’s the cool perks and benefits, or a nifty-looking office with a Ping-Pong table in the break room. Or maybe it’s a chance to work for a company that’s making sweeping innovations in its industry. Whatever the case, employer branding firm Universum’s latest World’s Most Attractive Employers survey seeks to uncover which companies are the biggest draws for today’s job seekers. The results feature a slew of industry powerhouses, many of which are hiring on Monster right now. The survey draws on answers from over a million job-seeking students in business and engineering/IT disciplines. This approach makes for two separate top 10s that deviate in some ways, but remain similar in others: Google led among both sets of students, for instance, while software giants Apple and Microsoft also featured in both the business and IT top 10s. Among business students, leaders in the professional services and finance industries balanced out the tech companies at the top of the list. Ernst & Young took the third-place spot (after Google and Apple), followed by Goldman Sachs and PricewaterhouseCoopers. On the finance side, Goldman was the only company in the top 10 to maintain its position from the previous year’s list, suggesting it’s one of the few employers in its field to successfully leverage digital and social media and maintain a strong image among millennials. Meanwhile, engineering and IT students gave highest marks to the biggest names in software (Sony, Samsung and IBM also made the top 10). But not every company came from the tech space—at No. 4, BMW Group was the highest of several auto manufacturers to make the cut. But with the development of self-driving cars spurring collaboration between the tech and auto industries, its inclusion makes a lot of sense (BMW plans to produce autonomous vehicles by 2021). This is Universum’s list of the top 10 most attractive companies according to engineering/IT students… 1.Google 3.07% 2. Microsoft 0.84% 3. Apple -0.12% 4. BMW Group 1.77% 5. IBM -0.46% 6. General Electric -0.35% 7. Intel 0.26% 8. Siemens 0.75% 9. Samsung 10. Sony 8.90% 5. IBM …And the 10 most attractive companies according to business students: 1. Google 2. Apple 3. Ernst & Young 4. Goldman Sachs 5. PricewaterhouseCoopers 6. Deloitte 7. Microsoft 8. KPMG 9. L’Oréal Group 10. J.P. Morgan |