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一位女CEO眼中的達沃斯:為何商界高管仍趨之若鶩

一位女CEO眼中的達沃斯:為何商界高管仍趨之若鶩

Caroline Fairchild 2015-01-23
當巴里?拉弗蒂第一次出席達沃斯世界經濟論壇時,許多人告訴她,這是一場商業馬拉松,活動從早到晚不斷,非常考驗毅力。但在這位凱旋公關北美區CEO看來,世界上沒有哪個地方能像達沃斯論壇一樣,讓你獲得那么多的全球商業信息。

????由于參會的女性非常少,達沃斯世界經濟論壇遭受了不少指責,你認為這些批評公正嗎?

????在我看來,要想讓女性在大企業中位于頂層,并參加像世界經濟論壇這樣的會議,是個宏觀上的商業挑戰。我們很難去責怪論壇本身,但這場活動已經成為一個晴雨表,從中可以看出商界、政界和非政府組織的女性高管表現如何。它能讓我們適時關注女性高管的數量,并看看她們干得如何。

????要想讓更多的女性參加達沃斯論壇,你覺得我們能做的首要工作是什么?

????企業必須認識到誰代表它們去參會。我想他們在決定參會人選時,并沒有考慮性別因素。我們要從不同的角度來看待這件事。如果明天你去采訪十位首席執行官,問他們是怎樣選人的,他們可能并不像我們這樣,把這場活動當成兩性平等的晴雨表。性別平等應該成為一個兩性話題。不過,讓女性參加達沃斯論壇并擁有這些機會,同樣也很重要。(財富中文網)

????譯者:甘曉丹

????審校:任文科

????Do you think the World Economic Forum gets unfairly blamed for the low number of women at Davos?

????To me, it is a macroeconomic business challenge to get women into the top positions at the top corporations that go to meetings like the World Economic Fortum. It is hard to blame the forum, but the event has become a bit of barometer of how women are doing in top roles in corporations, politics and NGOs. It is a moment in time when we can count the number of women and see how we are doing.

????What do you think is the No. 1 thing we can do to get more women into Davos?

????Companies have to be cognizant of who they send. I don’t think when they think about their individual delegations they are necessarily thinking about gender. It is a different lens to put it though. If you asked 10 CEOs tomorrow how they choose, they probably don’t see the event as the same barometer for gender parity that we do. Gender parity needs to becomes a female and a male issue. It is just as important for women to [go to Davos] and have these opportunities as well.

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