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蘋果第三季度財報要點:盡管iPhone銷量提升,但收入低于預期

蘋果第三季度財報要點:盡管iPhone銷量提升,但收入低于預期

Tom Huddleston, Jr. 2014年07月23日
上個財季,蘋果iPhone手機的銷量達到3,520萬部,同比增長了12.6%,但公司收入卻略低于華爾街的預期。

????在剛剛結束的第三財季,憑借iPhone手機銷量的上漲,蘋果公司(Apple)利潤增加,但收入卻未達到華爾街的預期。

????據本周二蘋果發布的最新季度財報顯示,公司利潤同比上漲12.2%,達到77億美元,合每股1.28美元。彭博社(Bloomberg)綜合消息稱,分析師此前預測攤平后的每股利潤為1.23美元。如果將蘋果6月份的一比七拆股計劃考慮在內,公司每股收益率比去年同期提高了19.6%。

????蘋果第三財季收入增長了6%,達到374億美元,略低于華爾街380億美元的預期。去年同期,蘋果公司銷售額達到353億美元,因此蘋果曾預測,公司第三季度的收入將在360億美元至380億美元之間。與今年第二季度相比,蘋果第三季度的收入減少了約18%。

????在公布結果時,蘋果CEO蒂姆?庫克將增長歸因于產品銷量的強勢增長。庫克表示:“蘋果第三財季創紀錄的收入,得益于iPhone手機和Mac電腦的強勢表現,以及蘋果生態系統營收的持續增長,從而推動每股收益率達到七個季度以來的最高水平?!?/p>

????蘋果上一個財季的iPhone手機銷量為3,520萬部,比2013年同期增長了12.6%,iPad銷量減少了9%,下降至1,320萬臺。而與上一個季度相比,兩款產品的銷量均下滑了19%。

????而由于消費者正等待秋季的新產品發布,因此蘋果產品銷量在夏季往往會出現類似程度的下滑。消費者對蘋果下一代智能手機iPhone 6翹首以盼,現在出現了各種傳言,比如手機所使用的玻璃,以及公司是否會推出多款大尺寸手機等等。

????蘋果Mac電腦第三財季的銷量為440萬臺,比去年同期增長了18%,比第二財季增長了7%。

????此外,公司宣布將于8月14日向股東派發每股47美分的現金分紅。

????對于第四季度,蘋果公司預計收入將在370億美元至400億美元之間。周二收盤時,蘋果股票上漲了0.8%,但在盤后交易中有小幅下跌。(財富中文網)

????翻譯:劉進龍/汪皓

????Apple increased its profits on improved iPhone sales in its recently-ended third quarter, but the company’s reported revenue fell short of Wall Street’s expectations.

????Releasing its latest quarterly results on Tuesday, Apple reported a 12.2% year-over-year increase in profits to $7.7 billion, or $1.28 per share. Analysts had predicted $1.23 per share, according to information compiled by Bloomberg. Apple’s earnings per share (EPS) grew by 19.6% over last year’s numbers when the company’s June 7-to-1 share split is taken into account.

????Apple’s third-quarter revenue grew 6% to $37.4 billion, falling just short of Wall Street’s prediction of $38 billion. Apple had expected revenues to land between $36 billion and $38 billion for the third quarter after sales hit $35.3 billion during the same period last year. Compared with this year’s second quarter, Apple’s revenue was down nearly 18%.

????In announcing the results, CEO Tim Cook attributed areas of growth to strong product sales. “Our record June quarter revenue was fueled by strong sales of iPhone and Mac and the continued growth of revenue from the Apple ecosystem, driving our highest EPS growth rate in seven quarters,” Cook said in a statement.

????The company sold 35.2 million iPhones last quarter, 12.6% more than the same quarter in 2013, while the number of iPads sold declined 9% to 13.2 million. Meanwhile, sales totals for both products were down 19% each compared with the previous quarter.

????Apple’s product sales often drop off to some degree during the summer as customers wait for new products to be announced in the fall. The announcement of Apple’s next smartphone, the iPhone 6, has been eagerly awaited as rumors have swirled over everything from the kind of glass that could be used on the phone to whether or not the company will release multiple larger-sized versions of the phone.

????Apple sold 4.4 million Macs last quarter, good for an 18% increase over last year and up 7% over the previous quarter.

????The company also announced a cash dividend of 47 cents that will go to shareholders on August 14.

????For the fourth quarter, Apple expects revenue between $37 billion and $40 billion. The company’s stock closed Tuesday up 0.8%, but dropped slightly in after-hours trading.

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