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創業就是把“不能”變成“能”

創業就是把“不能”變成“能”

《財富》雜志 2013-07-12
眾籌平臺Indiegogo公司聯合創始人達妮?林格爾曼說,這個世界存在巨大的慣性,不喜歡改變。因此,它習慣了對人們說“不能”。而創業者的工作就是不停地說“能”。“創業是一段在‘不能’和‘能’之間不斷顛簸,猶如過山車一般的旅程?!?
眾籌平臺Indiegogo公司聯合創始人達妮?林格爾曼

????財富頭腦風暴技術會議(Brainstorm Tech Conference,7月22日至24日在科羅拉多州阿斯彭召開)定期匯集科技創新領域最優秀和最聰明的頭腦?!敦敻弧冯s志(Fortune)每周都會采訪一位與會者,讓他或她分享各自對商業、技術和創業的真知灼見。本周,我們邀請眾籌平臺Indiegogo公司聯合創始人達妮?林格爾曼回答10個問題,內容涉及工作之外的生活、她最欽佩的公司,以及她給予年輕創業者的專業意見。以下是采訪實錄:

????你曾經得到的最佳建議是什么?

????我得到的最佳建議來自我的父親。他說:“這個世界有說‘不能’的習慣。它有大量的慣性,不喜歡改變。但作為一位創業者,你的工作就是不停地說‘能’。”

????這個建議之所以神奇,是因為它真的讓我為創業做好了充分準備,讓我懂得創業是一段在“不能”和“能”之間不斷顛簸,猶如過山車一般的旅程。所以,每當我遭遇“不能”,或者什么地方出錯的時候,我只是謹記,這是世界在說“不能”。這條金玉良言總能夠阻止我中斷前行的腳步,幫助我重新關注可以重回正軌的下一步。

????許多年輕人即將踏入嚴峻的就業市場,你對他們有什么話說?

????按我媽媽一直以來教我要做的事情,那就是,遵從、同時密切留意自己的稟性,以確定自己的優勢和擅長的工作。然后,著重闡明你喜歡跟什么類型的人共事,你喜歡解決什么類型的問題。先做好這些事情,然后出去尋找與之匹配的工作。試著挑一份工作,然后再看自己是否真的喜歡,這是一種效率特別低下的求職方式。一個人的職業生涯絕對不是一條直線。它是不穩定的,但如果你與自己的稟性保持聯系,它理應是一個不可分割的整體,這樣的職業生涯才有意義。唯有如此,我們才不會痛苦地與自己的內心搏斗。

????假如你不從事目前這份工作,你會干什么?

????我不知道。要是我有答案的話,我就不會從事目前的工作了。我非常熱愛Indiegogo。我愛我們給予每個人一個平等的機會,從不做評判。我愛我們正在向世界證明,籌資活動并不需要看門人,而且可以實現終極公平。

????你錯失的最大機會是什么?

????如果真有的話,我已經忘記了。我的腦子里可沒有空間去記這些事情。現在擺放在我們面前的這一刻就是我們擁有的全部財富。只要睜大眼睛,你就將發現,機遇無處不在。

????Fortune's Brainstorm Tech Conference (July 22-24 in Aspen, Colo.) regularly brings together the best and brightest minds in tech innovation. Each week, Fortune turns the spotlight on a different conference attendee to offer his or her own personal insight into business, tech, and entrepreneurship. This week, we asked Indiegogo co-founder Danae Ringelmann to answer 10 questions about life outside of work, the company she admires most, and industry advice for young entrepreneurs. Her responses follow.

????What is the best advice you ever received?

????The best advice I ever received came from my father who said, "The world has a way of saying 'no.' It has a ton of inertia and it doesn't like change, but it's your job as an entrepreneur to keep saying 'yes.'"

????This advice was amazing was because it really prepared me for entrepreneurship which is a rollercoaster of "no's" and "yes's," so every time I hit a "no" or anything went wrong, I just remembered that it was the world saying "no." It always stopped me from getting phased and helped me to refocus on what the next step was to get us back on track.

????What would you say to a group of young people looking to enter the tough job market?

????Do what my mother always told me, which is to follow and pay close attention to your nature in order to identify your strengths and what you're good at. Then, focus on articulating what types of people you like to work with and what types of problems you like to solve. Do those first and then go out to see which jobs match. Trying to pick a job and then seeing if you actually like it is much less efficient. Your career is definitely not a straight line. It's very fluid, but if you keep in touch with your nature, it should feel organic and it will make sense. You won't be fighting yourself.

????What would you do if you weren't working at your current job?

????I don't know. If I had an answer to that, I wouldn't be at my current job. I love Indiegogo. I love that we give everyone an equal opportunity and don't judge. I love that we're proving to the world that finance doesn't need gatekeepers and can be fair once and for all.

????What was your biggest missed opportunity?

????If there was one, I've forgotten it. There's no room in my mind to [waste] remembering it. All you have is the moment in front of you now. You need to open your eyes to see that opportunities are everywhere.

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