5家公司的“美好”生意
荷蘭拉博銀行:服務(wù)社會 ????114年前,幾個農(nóng)民在荷蘭創(chuàng)辦了荷蘭拉博銀行(Rabobank)。這家銀行采用合作社形式,由全球的分支機(jī)構(gòu)制定政策,并為當(dāng)?shù)氐某鮿?chuàng)企業(yè)提供資金,包括發(fā)展中國家的許多食品合作社。“我們希望利用我們的資金、網(wǎng)站和知識為我們的社會增加價值,”首席治理官文森特?洛真表示。 ????荷蘭拉博銀行通過中介人的角色為社會增加價值。“我們可以直接接觸大型食品貿(mào)易企業(yè)、加工企業(yè)和銷售企業(yè),”洛真解釋道。因此, “為貧困農(nóng)村地區(qū)的農(nóng)民與我們的其他客戶和大型企業(yè)牽線搭橋”,我們借此使他們和全球食品供應(yīng)鏈聯(lián)系起來。雖然這家銀行的規(guī)模相對較小,但是它實現(xiàn)了盈利和穩(wěn)定的財務(wù)狀況:荷蘭拉博銀行在2012年全球1000家大銀行排名(Top 1000 World Banks)中名列第26位,超過法國興業(yè)銀行(Société Générale)和西班牙畢爾巴鄂比斯開銀行(BBVA)等大型銀行。 |
Rabobank ????Founded 114 years ago by a small group of farmers in the Netherlands, the bank is a cooperative whose branches worldwide set policy and fund local startups, including many food cooperatives in developing countries. "We want to add value to the society we are in, not just with our money but with our network and our knowledge," says governance chief Vincent Lokin. ????Rabobank does that by acting as a go-between. "We have direct access to large traders, processors, and distributors of food," Lokin explains. So the bank connects farmers in poor rural areas with global food supply chains "by linking them to our other customers, the larger companies." Although relatively small, Rabobank is both profitable and financially stable: It ranked 26th on The Banker's 2012 list of the Top 1000 World Banks, ahead of giants like France's Société Générale and Spain's BBVA. |