網絡新媒體生存狀態調查
????The Awl聯合創始人科瑞?斯查說：“對于我們行業的從業人員而言，這是一場可怕的經濟衰退……我們終于決定不再為那些不關心我們的人工作。”圖片來源：喬納森?斯奈德。
|
The Awl ????成立年份：2009年 ????雇員人數：15人 ????讀者人數：截至今年1月份，網站月均瀏覽人次為300萬（聯合創始人科瑞?斯查開玩笑說：“我們只想讓聰明的人閱讀我們的網站”。） ????掌門人：前Gawker撰稿人斯查和亞歷克斯?巴爾克 ????成名原因：睿智、活潑的博客文章對當天新聞、政治和娛樂中所發生的事情進行簡要回顧。文章語調近乎惡聲惡氣，但從來都不愚蠢。 ????背景：斯查回憶說：“在我們這個行業的從業人員而言，這是一場相當可怕的經濟衰退。”雖然他們曾在Gawker、雜志和報紙媒體工作，但斯查和巴爾克結果發現自己失業了。 “我們終于決定不再為那些不關心我們的人工作。” ????資助者：由斯查和巴爾克自籌資金。 ????商業模式：廣告。 ????營收情況：沒有數據 ????盈利情況：沒錯，它已經盈利 ????未來動向：跟隨專注于女性的The Hairpin等最新網站的腳步，推出一個全新的網站。斯查說：“我們擁有人才和名聲，我們正在尋找一個真正睿智的品牌。”換句話說，敬請期待。 |
The Awl ????New York ????Founded: 2009 ????Employees: 15 ????Readers: 3 million monthly visitors as of this past January. ("We only want smart people ????to read us," co-founder Choire Sicha jokes.) ????Who runs it: Ex-Gawker writers Sicha and Alex Balk. ????What it's known for: Smart, snappy blog posts recapping the day's happenings in news, politics, and entertainment. The tone borders on snarky but never crass. ????Backstory: "It was a rather terrible recession for people in our field," recalls Sicha. Though they'd worked at Gawker, magazines, and newspapers, Sicha and Balk found themselves unemployed. "We finally just decided to stop working for those people who didn't care about us." ????Backers: Self-funded by Balk and Sicha. ????Business model: Advertising. ????Revenues: Not available. ????Profitable: Yes. ????What's next: A brand-new site joining recent additions like the female-focused The Hairpin. Says Sicha: "We have the talent and the name, and we're looking for a really smart brand." In other words, stay tuned. |
