標致雪鐵龍集團

????標致雪鐵龍集團（PSA Peugeot Citro?n）的家族血脈可以追溯到1810年生產咖啡碾磨機和自行車的一家公司。它的雄獅商標首次亮相于1858年，阿曼德?標致則于1890年生產了公司第一臺內燃機汽車。這個擁有集團公司46%有表決權股份的家族很少拋頭露面。但幾年前，他們只用一個電話就解雇了時任首席執行官，在一貫平靜的法國企業界掀起了些許波瀾。

????長期以來，標致雪鐵龍集團一直雄踞歐洲第二大車企的位置，但很少邁出歐洲拓展其他市場。不過到了今年，隨著歐洲汽車市場萎縮了7.3%，它也受到了巨大的沖擊，據稱它現在每月開支高達2億美元。今年它將關閉法國的一個工廠，但它裁員8,000人的計劃卻遭到了法國強勢工會和政府的反對。

????為了找到脫困良方，標致家族近期決定將持股比例減至40%，與通用汽車公司（General Motors）聯合采購零部件，并與通用旗下的歐寶公司（Opel）共同開發新車型。不過，要推出新車型還得等上好幾年，而日益嚴峻的經濟形勢據稱已迫使這兩家公司推遲了拓展合作領域的談判。標致的前景頗為不妙。

PSA Peugeot Citroen

????PSA's family ties go all the way back to 1810, when a predecessor company manufactured coffee mills and bicycles. Its lion trademark first appeared in 1858, and Armand Peugeot built the its first internal combustion car in 1890. The family, which holds about 46% of the voting shares, seldom asserts itself, though it unsettled France's sedate corporate world a few years ago when it fired its CEO with a phone call.

????Long the second-largest automaker in Europe but little diversified beyond its borders,?PSA has suffered mightily this year?as Western Europe's car market has shrunk by 7.3%, while the company is said to be burning though $200 million a month. It will close one factory in France this year, but its plan to lay off 8,000 workers has run into opposition from France's powerful unions and the government.

????Looking for a life preserver, the Peugeot family recently decided to reduce its holding to 40% as it formed an alliance with General Motors to jointly purchase parts and develop new models with GM's Opel. But new models are several years away, and the worsening economic situation has reportedly forced the two companies to suspend talks about expanding the alliance. Peugeot's future remains murky.