艾倫?喬奇諾

????現年50歲的艾倫?喬奇諾是《Core77》雜志主編，多年來一直是設計界的意見領袖。但當紐約視覺藝術學院（School of Visual Arts）邀請他創編一項設計課程時，他發現自己不得不解釋，為什么這不一定是個好主意。“我對他們說，‘現在再編一個傳統工業設計課程沒有意義’。現在這些量產產品已經足夠了！”

????喬奇諾轉而開始探討新式的藝術加工品，討論管理、手工藝、體系和基于設計理念創造出來的東西。讓他意外的是，這家學院邀請他寫些東西，談談如何在研究生項目中教授這些內容。喬奇諾說：“因此，我拿出了一份藍圖——像宣言一樣的東西。他們真地信任我。由于這完全是從無到有，做這樣的建議多少有些忐忑，但也倍感榮幸。”

????在17年的教師生涯中，喬奇諾表示，他一直告訴學生，“要做只有自己能做的論文，而不是自己能夠完成的論文，”喬奇諾說。“為了帶好這門課程，我希望加入個人觀點——反映現實世界的關注，并加入很多經驗......”

????最終，喬奇諾完成了藝術碩士《設計產品》（Products of Design）課程，這是對教育同行、導師、領先設計思想家和業內人士進行了數百小時采訪之后的結晶。與這些他信賴的人交談越多，喬奇諾就越清楚這個課程應當是什么樣子。當被問到他是如何做到的，他笑著說：“我從來沒有計劃，總是嫉妒那些有計劃的人。但在某種意義上，似乎是很多機會選擇了你。因此，我很感恩有這個機會重新設想未來的設計教學中的某一部分。”

Allan Chochinov

????As editor-in-chief of Core77 magazine, Allan Chochinov, 50, has been a leading voice in the design world for years. But when the School of Visual Arts in New York asked him to create a design program, he found himself in the unexpected position of explaining why it might not necessarily be a good idea. "I said to them, 'it doesn't make sense to make a classic industrial design program now. We don't need more mass produced things!'"

????Instead, Chochinov talked about new kinds of artifacts and about stewardship, craft, systems, and stuff created based on design thinking. And, to his surprise, the school asked him to write up how these things could be taught in a graduate program. "So I put together a roadmap -- a kind of manifesto. And they really trusted me. Since I was able to start completely from scratch, it was a scary but privileged proposition," Chochinov says.

????Over the course of 17 years of teaching, Chochinov says he has always told his thesis students that they "should do the thesis that only they can do, not just what they can pull off," Chochinov says. "So to chair the program, I wanted to bring a personal point of view -- a pedagogy that resonated with real world concerns, but which was also informed by a lot of experience...."

????Ultimately, Chochinov ended up with the MFA Products of Design program, the result of hundreds of hours of interviews with peers, mentors, leading design thinkers, and folks in the industry. The more he had conversations with people he trusted, the more it was obvious to him what the program should look like. When asked how he ended up here, he laughs "I never had a plan, and always envied those who did. But it seems a lot of opportunity chooses you in some sense, so I'm grateful for the chance to re-imagine a slice of what the future of design education can be."