10大最具影響力的女企業(yè)家
維多利亞?蘭森姆 年齡:36歲 公司:社交營銷公司W(wǎng)ildfire Interactive 創(chuàng)辦時間:2008年 ????蘭森姆的職業(yè)生涯始于財富500強公司摩根士丹利(Morgan Stanley)的投資銀行部門。隨著2001年開始一輪輪裁員,她希望能有一份更好的事業(yè),所以就與合伙人阿蘭?查得(也是Wildfire的共同創(chuàng)始人)創(chuàng)辦了探險旅行公司Access Trips。但2008年兩位合伙人發(fā)現(xiàn)在Facebook推廣公司抽獎活動很困難,于是意識到社交媒體所呈現(xiàn)的商業(yè)機會——Wildfire Interactive因此應(yīng)運而生。(他們在2010年出售了Access Trips。) ????新西蘭人蘭森姆在創(chuàng)立Wildfire時剛剛從哈佛商學(xué)院(Harvard Business School)畢業(yè)——當時經(jīng)濟正在大幅下滑。雖然時局艱難,Wildfire公司仍成功實現(xiàn)了增長。過去4年,該公司已增長至約400名雇員。今年7月,財富500強公司谷歌(Google)收購了Wildfire公司,據(jù)報道收購額高達3.50億美元。 |
Victoria Ransom Age: 36 Company: Wildfire Interactive Founded: 2008 ????Ransom's career began at Morgan Stanley (MS, Fortune 500), where she worked in investment banking. As round after round of layoffs began in 2001, she hoped for something better in her career and founded adventure travel company Access Trips with her partner (and Wildfire co-founder) Alain Chuard. But after finding it difficult to market a company sweepstakes on Facebook (FB) in 2008, the two realized the business opportunity social media presented -- and Wildfire Interactive was born. (They sold Access Trips in 2010.) ????New Zealand-native Ransom had just graduated from Harvard Business School at Wildfire's inception -- and the economy was in serious decline. Nevertheless, Wildfire managed to grow despite the challenging times. The firm has grown to about 400 employees over the past four years and in July, Google (GOOG, Fortune 500) purchased Wildfire for a reported $350 million. |