谷歌有望一統(tǒng)迷你平板電腦江湖的五大理由
DON SEARS
2012-08-29
直到最近為止，谷歌一直都只是在為三星、華碩、宏達(dá)電以及亞馬遜等公司的手機(jī)和平板電腦開發(fā)移動(dòng)操作系統(tǒng)。現(xiàn)在，谷歌親自操刀，推出了Nexus 7，直接面向消費(fèi)者，希望憑借自家媒體商店Google Play，在內(nèi)容消費(fèi)市場(chǎng)分得一杯羹。多重理由表明，谷歌有望一統(tǒng)迷你平板電腦市場(chǎng)。
時(shí)機(jī)
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????雖然谷歌沒(méi)有置評(píng)未來(lái)的市場(chǎng)營(yíng)銷方案，但它在奧運(yùn)會(huì)期間卻播放了（Nexus 7的）電視廣告。通過(guò)盡早將平板電腦推向市場(chǎng)，從而獲得一定優(yōu)勢(shì)。如果競(jìng)爭(zhēng)對(duì)手不能在圣誕季前推出足夠有競(jìng)爭(zhēng)力的產(chǎn)品，屆時(shí)，Nexus 7的先發(fā)優(yōu)勢(shì)將更加明顯。 ????譯者：項(xiàng)航 |
????Google would not comment about its future marketing plans, but did say it had a television ad that ran during the Olympics. By getting its tablet out early, it has given itself an advantage. If competitors don't significantly improve their offerings for the holidays, it will have an even stronger head start. |
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