光環蒙塵的10大旗艦車
ALEX TAYLOR III
2012-06-13
“光環車”擁有時尚的造型,夢幻的功能。汽車廠商開發它們的目的旨在把消費者吸引進展廳,從而提升旗下汽車的銷量。然而,歷史上顏面掃地,適得其反的所謂光環車也不在少數。
????別克Reatta 1988-1991 ????有些人格分裂的Reatta跑車搭載了一臺自動變速箱,操作簡便,因而對別克(Buick)的一些中老年顧客很有吸引力,但同時它還搭載了一個高科技的觸摸控制面板,而這無疑會讓中老年車主撓頭。但話說來,這款跑車的整體概念就自相矛盾的。別克給它定下的年銷量目標是2萬臺,但Reatta從沒實現過這個目標,最高時只達8,515臺。別克半個世紀以來的第一款雙座轎跑不久就無疾而終了。 |
????Buick Reatta 1988-1991 ????The split-personality Reatta came with an automatic transmission, whose simplicity appealed to Buick's older buyers, and a high-tech touch-screen control panel that was bound to befuddle them. But then the whole notion of a Buick roadster was oxymoronic. Sales never came close to the planned 20,000 a year, peaking at 8,515, and Buick's first two-seater in half a century was euthanized after a short run. |