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要是現在更像1996年,而不是1999年呢?

要是現在更像1996年,而不是1999年呢?

Jeffrey Bussgang 2011-04-15
問題不是我們是否處在泡沫中,而是我們處于泡沫的哪個階段。

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????1996年5月,Open Market IPO大獲成功,新股首日交易漲幅超過一倍,市值達12億美元。而此前一年,公司實現的營業收入僅180萬美元。

????假如1996年注意到這一離奇現象的投資者得出結論,科技市場已處于不可持續的泡沫之中,那確實是對的。但如果上述發現導致他們回避投資互聯網股票,他們則會錯過歷史上合法創造財富的奇跡時刻。

????1997年,Charles River Ventures的基金回報率達到驚人的15倍,投資股票包括Ciena、Vignette和Flycast等超級明星股。1998年,Matrix Partners有一只基金的內部收益率達到令人瞠目的514%以上。在Open Market IPO后,互聯網牛市又延續了4年,終結于2000年春季。1995-1997年間籌得的風險資本平均年回報率超過50%。

????在近期有關繁榮期還是泡沫期的討論中,很多人認為當前的市場環境有點像1999年。但如果實際情況更接近于1996年呢?如果基本面非常好,足以再支撐4年的高歌猛進,然后才會停下腳步,進入自然的商業周期調整呢?

????下面這張刊登于本周《經濟學人》(Economist)雜志的失業率圖,讓我停下來思考這個問題。上一輪經濟周期的失業率曲線證明這樣的商業周期通常能持續4-5 年。2009年是最近一輪商業周期的低點——而且是相當低的低點。2010年是回穩攀升的一年,但不溫不火的 IPO市場以及整體宏觀經濟疲弱仍持續到了當年年末(感覺類似于1995年)。2011年是感覺到真正繁榮的第一年——很像1996年。由于就業數據滯后于經濟產值數據,必須得承認這是一個不完美的指標,但如果你繼續類比,可能會得出下一個4-5年的繁榮期將延續至2015年!

?????In May 1996, Open Market completed a successful IPO and more than doubled on the first day of trading, ending with a $1.2 billion market capitalization. We had recorded $1.8 million in revenue the year before.

????If investors observing this extraordinary phenomenon in 1996 were to have concluded that the technology market was in the midst of an unsustainable bubble, they would not have been wrong. But if that observation led them to refrain from investing in the Internet sector, they would have missed one of the most stunning legal creations of wealth in history.

????In 1997, Charles River Ventures yielded a stunning 15x return for its fund, backing such superstars as Ciena, Vignette and Flycast. Matrix Partners had a fund in 1998 that yielded an eye-popping 514+% IRR. The Internet bull market continued to run for four more years after the Open Market IPO, finally ending in the spring of 2000. The average venture capital fund raised between 1995 and 1997 returned more than 50% per year.

????Amidst all the recent talk of boom vs. bubble, there is a hue and cry that the current environment may smack of 1999. But what if it's actually more akin to 1996? What if the fundamentals are good enough to support four more years of insane behavior before the music stops and the natural business cycle correction settles in?

????The chart below from this week's Economist on unemployment made me pause and consider this question. As evidenced from the unemployment curve in the last economic cycle, these business cycles can often last 4-5 years. 2009 was the trough year of the most recent business cycle -- and a deep trough at that. 2010 was a year of firming and climbing out of a hole, but the tepid IPO market and general macroeconomic malaise seemed to linger until late in the year (similar to how 1995 felt). 2011 is the first year where it feels like a real boom – much like 1996. Employment lags economic output and is an admittedly imperfect indicator, but if you continue the analogy, it may be that the next 4-5 year boom cycle lasts until 2015!

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?????????????????????????????????????????????????????????????????????????????? 圖片來源:《經濟學人》

????我們不妨思考下述問題:

????? 當標志性企業上市[如1995年網景(Netscape)的上市]時,會出現大量資本和公司跟隨。Facebook可能將于2012年上市,估值為500-750億美元。這宗IPO以及其他類似的IPO(比如Groupon、Zynga)將為很多人和機構創造巨大的流動財富,而這些人和機構可能將財富重新投入初創企業生態系統中。回流到初創企業生態系統的這些資金無疑將促進繁榮。

????? 宏觀經濟時好時壞,抑制了更樂觀的市場情緒。海嘯、中東危機、美國政府關門的風險以及隱現的預算赤字都是市場抑制因素。如果有些抑制因素消除——如果一段時期內國際局勢較為穩定,如果存在分歧的美國政府能為即將到來的預算年達成一個具有財政責任感的方案并開始處理一些長期制約經濟增長的的基本面因素——那么,市場將變得更加樂觀。記住,1995年至2000年也不是一條直線,美國國內也經歷了像政府幾近關門(有點耳熟?)等一系列宏觀經濟危機,而國際危機則包括墨西哥債務違約、俄羅斯債務違約和亞洲市場危機。我們不應忘記1999年2月《時代周刊》(Time Magazine)刊登封面文章,將艾倫?格林斯潘、羅伯?魯賓和拉里?薩默斯稱為 “拯救世界的委員會”。這期間的宏觀經濟趨勢有時也非常灰暗,但互聯網領域持續繁榮。

????? 由于最近幾十年的強勁增長,中國、印度和巴西的GDP總量和對全球經濟的影響力已是上世紀90年代的四倍(見下圖)。這些國家的需求對美國科技市場有非常積極的影響。他們正在快速大量地購入移動設備、個人電腦、路由器和其他科技設備。這樣強勁的需求15年前是不存在的。

????Consider the following:

??? ? When bellwether players go public (such as Netscape in 1995), there is a massive rush of capital and companies that follow. Facebook will likely go public in 2012 and be valued in the $50-75 billion range. This IPO and others like it (e.g., Groupon, Zynga) will create tremendous liquid wealth for a number of people and institutions who will likely pour that wealth back into the start-up ecosystem. That liquidity flowing back into the start-up ecosystem will arguably fuel the boom.

????? Macroeconomic choppiness is holding back more dramatic market euphoria. Tsunamis, Middle East crises, government shutdown threats and a looming budget deficit are all dampers on the market. But if some of these dampers clear out – if there is a period of reasonable international stability, if a divided US government can strike another fiscally responsible deal for the upcoming budget year and begin to deal with some of the long-term, fundamental drags on growth -- then the markets will become even more euphoric. Remember, it wasn't a straight line between 1995 and 2000; there were a series of macroeconomic crises on the domestic front, such as a near government shutdown (sound familiar?) as well as international crises, including the Mexican debt default, Russian currency defaults and the Asian market crisis. Let's not forget that Time Magazine featured Alan Greenspan, Rob Rubin and Larry Summers on the cover in February 1999 as "The Committee to Save the World." At times, this period saw pretty grim macroeconomic trends, while the Internet continued to boom in the trenches.

????? Thanks to recent decades of strong growth, the combination of China, India and Brazil have GDPs that are 4x the size and impact on the global economy as compared to the 1990s (see chart below). Demand from these, now larger, economies are having a very positive effect on the US tech market. They are gobbling up mobile devices, PCs, routers and other technology gear at a rapid rate. This powerful source of economic demand didn't exist 15 years ago.

? GDP int'l

????? 當前的科技公司都擁有大量流動資金,而且資金數額比過去更大了。總部位于美國、市值超過1,000億美元的全球科技公司有8家,分別是蘋果(Apple)、谷歌(Google)、甲骨文(Oracle)、IBM、微軟(Microsoft)、英特爾(Intel)、惠普(HP)和思科(Cisco)。還有一些公司處于有利的市場地位,增長迅速,有望成為下一批1,000億美元級公司,如亞馬遜(Amazon)、戴爾(Dell)、Netflix、 EMC、VMWare、Salesforce.com以及百度。這些公司要么在上世紀90年代時還不存在,要么比15年前強大了無數倍。互聯網應用、手機應用、廣告支出——所有這些在過去15年中都有了巨大的增長,為最新一輪繁榮提供了更強有力的支持。請看下圖,如果考慮到手機上網增長,納入更新的數據,曲線只會更陡峭。

????? All the existing technology players are awash in liquidity and all the numbers are bigger this time. There are eight US-based global technology companies with market capitalizations of greater than $100 billion (Apple, Google, Oracle, IBM, Microsoft, Intel, HP, Cisco). There are a handful of companies that are very well-positioned, growing fast and could be the next $100 billion players (Amazon, Dell, Netflix, EMC, VMWare, Salesforce.com and Baidu come to mind). These companies either didn't exist in the mid-90s or are in infinitely stronger positions than they were 15 years ago. Internet usage, mobile phone usage, advertising dollar spend – all have grown enormously over the last 15 years to provide a stronger foundation underneath the latest boom. See the chart below, which will only explode further when updated for more recent figures that will take into account Internet access via mobile phones.

????Internet growth

????我并不想鼓勵盲目樂觀。我知道全球經濟仍存在一些重大的結構性問題,情況可能比過去更嚴峻。而且,在最近的美國股市上漲中有很多人認為牛市將不會持續太久。如果油價飆升至150美元/桶,更多國家陷入主權債務危機,華盛頓僵局持續,我們可能最早在2012年就會再次看到經濟衰退。

??? 但是,隨著企業家精神抬頭,隨著這一代年輕人(“企業家一代”)對科技和數字內容的興趣和使用激增,隨著創新領域顯現一些積極動向,也可能歡歌還會再持續4-5年。這難道不值得我們重視嗎?

????本文作者杰弗里?巴斯剛是風險投資公司Flybridge Capital Partners的普通合伙人。

??? The point here isn't to be Pollyannaish. I recognize that we have major structural issues in the global economy and they are perhaps more daunting than they have ever been. And the recent run up in the stock market has many arguing that the bull market won't last much longer. If oil soars to $150 per barrel, a few more soverign nations default on their debt obligations and gridlock persists in Washington, we could be looking at another recession as soon as 2012.

??? Yet, with entrepreneurship on the rise, with this generation of young people ("the Entrepreneur generation") surging in their use and interest in technology and digital content, with some of the positive fundamental forces in innovation, it may just be that the music may not stop for another 4-5 years. Wouldn't that be something?

??? Jeffrey Bussgang is general partner at venture capital firm Flybridge Capital Partners.

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